DAU - Arxiu Digital de la URL
El DAU és l'arxiu digital de la Universitat Ramon Llull i, com a tal, el repositori institucional de documents en accés obert de la URL.
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Understanding customer brand engagement in user-initiated online brand communities: antecedents and consequences
(Journal of Product & Brand Management. 2019;30(3):360-376, 2019-11-04)Purpose The purpose of this study is to provide a better understanding of customer brand engagement (CBE) by proposing and empirically testing a model of antecedents and consequences of CBE for ... -
Prácticum Indagador y Video Enhance Observation (VEO) en la Formación de Maestros
(Praxis & Saber, 15(41), 1–17., 2024-09)El estudio analiza cómo las mentoras de los centros de prácticas y las tutoras universitarias valoran una propuesta de prácticum basado en la indagación los estudiantes del Grado en ... -
Moving towards preservice teachers’ implementation of universal design for learning: the central role of self-efficacy
(Teachers and Teaching, 2024, 1–19, 2024-02)As Universal Design for Learning (UDL) has emerged as a reference model to facilitate inclusive education, recent policies have stated the need to strengthen its use in schools and to train preservice ... -
The Influence of Organizations’ Tax Avoidance Practices on Consumers’ Behavior: The Role of Moral Reasoning Strategies, Political Ideology, and Brand Identification
(Journal of Business Ethics. 2020;174:369-386, 2020-09-02)This study adopts moral reasoning strategies (moral rationalization and decoupling) to investigate why consumers support companies involved in ethical transgressions. Drawing on several cases of real ... -
Adherence to the mediterranean lifestyle and desired body weight loss in a mediterranean adult population with overweight: A PREDIMED-Plus Study
(Nutrients, 2020, 12(7): 2114, 2020-07)Background. Body weight dissatisfaction is a hindrance to following a healthy lifestyle and it has been associated with weight concerns. Objectives. The aim of this study was to assess the association ...