Visualitzant Articles publicats en revistes per títol
Ara mostrant els elements 152-171 de 302
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Managing Perceived Legitimacy in Uncertain Times: The Effects of Long-Covid
(Tripodos, núm. 54, 2023, 2023)Uncertainty and unpredictability are the main characteristics of a crisis: the Covid-19 pandemic was definitely characterised by these two issues. During the Covid-19 pandemic, people experienced a very ... -
Mapping Global Youth and Religion. Big Data As Lens to Envision a Sustainable Development Future
(Tripodos, núm. 48, 2020, 2020)Having fun and buying goods. For the young people of the world between 18 and 25, these are their main concerns on social media, as demonstrated by this study, which aims to identify the ... -
Marcas que hacen noticias y diarios que hacen marcas
(adComunica. Revista Científica del Estrategias, Tendencias e Innovación en Comunicación, núm. 17, 2019, 2019) -
El marketing de contenidos en la estrategia de growth hacking en la nueva economía. Los casos de Wallapop, Westwing y Fotocasa
(adComunica. Revista Científica de Estrategias, Tendencias e Innovación en Comunicación, núm. 17, 2019, 2019)Las marcas nativas digitales buscan nuevas fórmulas que les permitan ver aumentar sus audiencias, planteando estrategias de growth hacking que combinan creatividad y análisis. El presente artículo tiene ... -
Marruecos y su nueva política exterior hacia África. Continuidades, discontinuidades y perspectivas
(Comillas Journal of International Relations, núm. 13, 2018, 2018)En los últimos años, Marruecos ha efectuado un notable giro en su agenda exterior hacia África. De la mayor discreción que ha caracterizado la posición del régimen alauí en las últimas tres décadas, el ... -
“Match Point” i la filosofia de primers de segle
(Trípodos, núm. 19, 2006, 2006)In the hands of certain ‘auteurs’ such as Bresson, Passolini, Allen, Lynch or Von Trier, the cinema addressed to the public at large presents stories from which topics emerge which are raised above ... -
Meaningful "likes": how to digitally communicate the ethics behind a yoghurt
(Ramon Llull Journal of Applied Ethics, núm. 10, 2019, 2019)For almost forty years the La Fageda cooperative has been working to improve the lives of people with intellectual disabilities and severe mental illnesses in the district of La Garrotxa (Catalonia), ... -
Media and Twitter agendas for social mobilizations: the case of the protests in defense of the public healthcare system in Spain
(International Journal of Communication, vol. 14, 2020, 2020)This article analyzes the citizen movement in defense of the public health system and against the proposal of merging two hospitals in the city of Granada. The merger was scarcely covered by the ... -
Media Speech on Atheism a Study Case in Arabic Channels’ Talk Shows
(International Journal of Social Sciences: Current and Future Research Trends, vol. 12, núm. 1, 2021, 2021)Despite that atheism phenomenon or the denial of the existence of God is not new in Arab Islamic history, many atheist groups and movements were elevated in more than one era in the Islamic times, ... -
Memòria, narració i reconciliació a Sud-àfrica, un balanç
(Trípodos, núm. 25, 2009, 2009)On 15 April 1996, South Africa’s Truth and Reconciliation Commission (TRC) came into operation with the purpose of promoting the peace-making process in a society which had been subjected to decades of ... -
La metamediación: el primer paso para una gestión de las audiencias
(Trípodos, núm. 20, 2007, 2007)The mass communication media have traditionally mediated between their news sources and their audience or readership. The public in this paradigm has assumed an ever more passive role. The new communication ... -
Una mirada al consumidor de hoy (y de mañana) desde la publicidad
(Trípodos, núm. 28, 2011, 2011)The consumer, the object and target of today’s advertising, has become the center of all of company communication strategies. His or her participation, opinions and, thus, influence is being strongly ... -
Mirroring Truths: How Liberal Democracies Are Challenging Their Foundational Narratives
(Social Sciences, núm. 12, 2023, 2023)Long-established liberal democracies with histories of settler colonialism—from the United States and Canada to Australia and Scandinavia—are beginning to explore their histories of violence and ... -
Misinformation about the COVID-19 Vaccine in Online Catholic Media
(Vaccines, vol. 11 núm. 6, 2023, 2023-06-01)During the COVID-19 pandemic, online media were the most widely used sources of scientific information. Often, they are also the only ones on science-related topics. Research has shown that much of the ... -
Missatges i formats publicitaris davant les noves pantalles
(Trípodos, núm. 23, 2008, 2008)Advertising is immersed in an era of supersaturation of messages which call into question the effectiveness of the investment of the advertisers. This status quo coincides with the contributions of the ... -
Mito, épica y drama en dos poetas contemporáneos: Juan Gelman y Homero Aridjis
(Revista de Estudios Hispánicos, Vol. 8, núm. 1, 2021, 2021)El presente artículo indaga las distintas exploraciones que llevan a cabo dos poetas contemporáneos, el argentino Juan Gelman y el mexicano Ho-mero Aridjis, del mito (clásico y moderno), de la épica (o ... -
Moda o ¿cómo interactuar con las generaciones jóvenes para crear marca?
(Cuadernos del Centro de Estudios en Diseño y Comunicación, núm. 150, 2022, 2022)Los millennials están ligados a la tecnología y a las nuevas formas de comunicación. A través de las redes sociales, los millennials se relacionan con las principales marcas multiplicando la interacción ... -
Modelos profesionales y grados universitarios de Publicidad y Relaciones públicas en España desde la perspectiva de las relaciones públicas (2017-2018)
(Communication papers. Media literacy and gender studies, vol. 7, núm. 15, 2018, 2018)Esta investigación identifica y analiza los planes de estudio de la formación superior de grado especializada en Publicidad y Relaciones Públicas –o de sus equivalentes- en España, en el curso 2017-2018, ... -
Monetización en publicidad digital: interactividad para HbbTV
(Hipertext.net. Revista académica sobre documentación digital y comunicación interactiva, núm. 16, 2018, 2018)El HbbTV promueve la interactividad. En esta investigación analizamos los resultados de una serie sincrónica de campañas de publicidad interactiva llevada a cabo en 2016 por parte de Henkel en un canal ... -
El Montaigne de Pla: del “moralisme” clàssic al periodisme modern
(Trípodos, núm. 20, 2007, 2007)The current concept of “moralism”, or even of the term “moral”, has undergone a complex semantic evolution which started in the dying moments of the ancient world and continues today. The turning point ...