Visualitzant Articles publicats en revistes per autor/a "Mata Monforte, Judit"
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Crowdfunding as a formula for the financing of projects: an empirical analysis
Fondevila-Gascón, Joan-Francesc; Rom Rodríguez, Josep A.; Mata Monforte, Judit; Santana, Eva; Masip, Pere (Revista científica Hermes, núm. 14, 2015, 2015)Crowdfunding offers enormous possibilities for marketing and communication, given that it facilitates the circulation of new projects, generates audiences and creates a loyal social base. Nevertheless, ...